Friday 25 April 2014

Indian shoe players and the story of their growth

We – the Indians – didn’t have many choices when got out freedom some 60-70 years back. Today when we look around, we can’t help, but admit that there is a wide selection of shoes to choose from.

We have sports shoes; we have formal shoes; we have casual shoes; and then we also have safety shoes, which are primarily used by workers and professionals working under conditions that might hurt their feet. Indian shoe companies are in a neck-to-neck war with the international counterparts and giving them a run for money.

Footwear manufacturers have put India on the global map by introducing many firsts in the shoe industry. Liberty is one such footwear manufacturer which is counted amongst the top five leather footwear manufacturers in the world. The company has been fashioning the feet of style conscious people for many decades.

Indian footwear manufacturers are investing a lot of money and efforts in research & development and coming out with new designs and features for their shoe range. So far they have been quite successful in their endeavours. And we hope they continue to dominate the global shoe market with their innovative product range and desire to do better at what they do.